Our Business
The first pillar is their authentic butcher shop, Whitefeather Meats, where the brothers invest countless hours meticulously butchering premium meat cuts for their loyal retail customers. This bustling hub of activity also serves as the primary stage for producing the content that graces their social media channels, allowing them to showcase their skill and passion to a wider audience. This butcher shop is also where their recipes originate - resulting in their integrated spice business, Bearded Butcher Blend Seasoning, founded by Seth & Scott in 2016 and leading to the "second pillar".
The second pillar began when the brothers started selling their proprietary spice blends, crafted from recipes developed over three decades of experience in the meat industry. These blends are designed to deliver outstanding flavor using “clean” ingredients, free from artificial additives, MSG, synthetic anti-caking agents, or dyes. The venture that launched with the founding of that website has since grown to include Bearded Butcher’s own warehouse and a dedicated fulfillment and customer service team. From this center, we ship over 50,000 orders annually directly to consumers through our website, as well as marketplaces like Amazon and Walmart, and to several thousand trusted retailers nationwide, all made possible by loyal customers like you!
The third pillar is the media content that emerges from the brothers' daily routine of butchering, as well as their vibrant lifestyle that revolves around family, hunting & fishing the great outdoors, or grilling and barbecuing. While found mainly on YouTube, this content is also on other popular media outlets like Instagram, Facebook, and TikTok.
Their infectious enthusiasm and unwavering commitment to sharing their knowledge and expertise about the craft of butchering serves as a beacon to their followers, inspiring them to join the ranks of passionate meat lovers everywhere.
